Paul Davis Joins Hamacher Resource Group, Inc. as
Business Development Manager
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WAUKESHA, WI – February 22, 2011 – Hamacher Resource Group, Inc. (HRG), the retail consumer healthcare industry’s premier marketing and research firm, welcomes Paul Davis as business development manager. Davis will focus his efforts on sharing how HRG’s category management, marketing services, research and analytics, and product images and data services can help consumer healthcare product manufacturers effectively reach their audience, improve brand awareness, and ultimately increase sales.
Davis brings more than 25 years of sales experience in the consumer packaged goods (CPG) industry with previous roles at manufacturers of adhesive products and housewares, as well as several food companies. Dave Wendland, vice president at HRG, said, “Paul’s energy, enthusiasm and creativity will be a terrific addition to our team. His knowledge will help our manufacturer clients reach their sales goals whether it’s through aiding them in improving their at-shelf presence, creating successful promotions, or guiding them through marketing strategies and tactics to gain a broader audience or strengthen consumer loyalty.”
About Hamacher Resource Group
Hamacher Resource Group, Inc. shapes the consumer experience at retail with strategic business development expertise that enhances the profitability of consumer healthcare product manufacturers, distributors, retailers, and affiliated companies. Pioneers in drugstore category management and offering support such as research and analytics, marketing services, product images and data, and more, HRG is a WBENC-Certified Women’s Business Enterprise located in Waukesha, Wisconsin.