HRG to Present at AmerisourceBergen’s National Healthcare Conference & Exposition July 19-23, 2011
WAUKESHA, WI – July 14, 2011 – Hamacher Resource Group, Inc. (HRG), the retail consumer healthcare industry’s premier marketing and research firm, will be presenting at AmerisourceBergen’s National Healthcare Conference & Exposition (NHCE) to be held July 19-23 in Las Vegas. AmerisourceBergen Corporation is one of the world's largest pharmaceutical services companies with a focus on the pharmaceutical supply chain. Dave Wendland and Tom Boyer, both part of the owners group at HRG, will present four different educational sessions for continuing education (CE) credits.
Of the four sessions presented by HRG, Wendland will present one for the management track, “Retail Realities,” July 22 from 8:00 - 9:30 a.m., and one for the drug information track, “Linking OTC Products with the Rx Department,” July 23 from 8:00 - 9:30 a.m. Boyer will present one for the merchandising track, “Merchandising Basics,” July 23 8:00 - 9:30 a.m. and one for the marketing track, “Enhancing the Bottom Line (Five Profit Variables),” July 23 1:00 - 2:30 p.m. Each session is worth 1.5 CEs.
HRG and AmerisourceBergen have worked together for many years, and HRG has been a frequent contributor at NHCE. HRG has been a leader in the industry for more than 30 years and uses its unique perspective to help independent and chain pharmacies, wholesalers, and manufacturers with marketing and sales strategies and services. “We are thrilled to be participating once again at NHCE,” said Wendland. “We truly value our relationship with AmerisourceBergen and we appreciate the opportunity to share our insights with the consumer healthcare community.”
Wendland, a thought leader and nearly 20-year veteran in the retail consumer healthcare industry, is also a regular contributor to HealthCare Distributor, writes for RetailWire’s BrainTrust Blog, and has spoken at events including the Efficient Collaborative Retail Management (ECRM) Disease State Management conference and Drug Store News’ Diabetes Roundtable. He has also moderated several panels and hosted multiple industry webinars.
Boyer, a national account manager at HRG, has extensive industry knowledge and has been with HRG since 1994. Most recently he has led a pharmacy curriculum project for colleges of pharmacy and helped shape HRG’s Retail Building Blocks: Home Health Care series. A frequent speaker at pharmacy schools and other industry events, Boyer also works directly with community-based pharmacies providing store assessments and performance report cards.
About Hamacher Resource Group
Hamacher Resource Group, Inc. shapes the consumer experience at retail with strategic business development expertise that enhances the profitability of consumer healthcare product manufacturers, distributors, retailers, and affiliated companies. Pioneers in drugstore category management and offering support such as research and analytics, marketing services, product images and data, and more, HRG is a WBENC-Certified Women’s Business Enterprise located in Waukesha, Wisconsin.