Hamacher Resource Group, Inc. to Present at Cardinal Health 2011 Retail Business Conference July 20-23, 2011
WAUKESHA, WI – July 12, 2011 – Hamacher Resource Group, Inc. (HRG), the retail consumer healthcare industry’s premier marketing and research firm, will be presenting at Cardinal Health’s 2011 Retail Business Conference (RBC) to be held July 20-23 in Las Vegas. Cardinal Health, Inc. is a $99 billion health care services company that provides pharmaceuticals and medical products to more than 60,000 locations each day. Dave Wendland and Kat Fronek, both part of the owners group at HRG, will present two different educational sessions for continuing education (CE) credits.
 
Representatives from HRG have presented at Cardinal Health’s Retail Business Conference for several years. The RBC is designed to offer community pharmacists an opportunity to earn continuing education credits, learn about new products, and network with others in the industry. Wendland will present “Understanding Today’s Consumer,” Saturday July 23 from 3:00 - 4:00 pm, worth 1.0 CE credit, and Wendland and Fronek will jointly present “Drugstore Marketing,” an interactive workshop, July 23 from 1:00 - 3:00 pm, worth 2.0 CE credits.
 
HRG presents at RBC and several other industry conferences throughout the year. A respected advisor and service provider in the retail health, beauty and wellness industry, HRG has experts on staff that help independent pharmacies capitalize on their niche in the community and improve the shopper experience. HRG programs help pharmacists evaluate their merchandising practices to maximize sales, provide competitive prescription price comparison information, and give guidance on how to develop a home health care department to capitalize on a growing consumer need.
 
Wendland, a thought leader and nearly 20-year veteran in the health, beauty, and wellness industry, is also a regular contributor to HealthCare Distributor, writes for RetailWire’s BrainTrust Blog, and has spoken at events including the Efficient Collaborative Retail Management (ECRM) Disease State Management conference and Drug Store News’ Diabetes Roundtable. He has also moderated several panels and hosted multiple industry webinars.
 
Fronek is a 37-year veteran of the industry and 24-year veteran at HRG. She has worked in almost every department at HRG and prior to joining the company spent 13 years in retail drugstores. In her current position as a national account manager, she works with national and regional wholesalers and regional chain and specialty accounts, including Internet pharmacy and point-of-sale vendors. Fronek has presented several CE sessions over the years, drawing from her well-rounded experience at the company and in the industry. This comprehensive perspective makes her a very informed and knowledgeable speaker, as well as a special resource in providing solutions for her varied client accounts.
 
About Hamacher Resource Group
Hamacher Resource Group, Inc. shapes the consumer experience at retail with strategic business development expertise that enhances the profitability of consumer healthcare product manufacturers, distributors, retailers, and affiliated companies. Pioneers in drugstore category management and offering support such as research and analytics, marketing services, product images and data, and more, HRG is a WBENC-Certified Women’s Business Enterprise located in Waukesha, Wisconsin.